Once you've reached a foundation of success in the digital marketing space, you can take time to craft higher quality, more nuanced content across your social media platforms. Keep It Local and Smirk New Media are partnering for a special training event for members. In this workshop, we will discuss what it takes to have the right voice in your content, ensuring that everything that goes out in the digital world sounds like your brand - and not the person managing the account. The benefits of a clear voice online include a closer relationship with your customers, and easier continuity between brand managers.